Beyoncé’s Ivy Park line dropped today and people freaked out

Beyoncé's Ivy Park line launched today and much like #HMBalmaination, people lost their sh*t. Some lucky shoppers got their mitts on pieces from the line, others missed out and took to Twitter to bemoan their misfortune.

Getting my Formation World Tour tickets was less stress than purchasing #IvyPark ? @Topshop

— Beyoncé Legend (@BeyonceLegend) April 14, 2016

When you spend an hour of your life trying to process your payment on @Topshop for #IvyPark ???????????? and it's still not working ???????? — Elli Share (@ElliShare) April 14, 2016

#IvyPark selling out faster than your faves world tour pic.twitter.com/kyIoCU5mVt

— Misha Carter (@QueenBKC_81) April 14, 2016

Perfomance meets style. Like you need a reason to shop the #IvyPark bra tops... https://t.co/jPQwpxHEXn pic.twitter.com/G00lFROgkc — Topshop (@Topshop) April 14, 2016

People queuing for #IVYPARK outside @Topshop earlier today. pic.twitter.com/rD4Lxam5ZH — BEYONCÉ LEGION (@Bey_Legion) April 14, 2016

#IvyPark selling out faster than your faves world tour pic.twitter.com/kyIoCU5mVt — Misha Carter (@QueenBKC_81) April 14, 2016

#IVYPARK broke the internet. ? — Aspen Holly (@AspenHB) April 14, 2016

FYI, there's a cool significance behind the name Ivy Park. Ivy is pretty obvious, after Queen B's daughter Blue Ivy but Park not so much. Park relates to Parkwood, an area that Beyonce used to run in her hometown of Houston, Texas. The gallery above contains some of my favourites but to be fair, the entire line is slick as. Ivy Park is stocked at Net-a-Porter and Topshop and if you want to channel Beyoncé, I'd advise checking out the line sooner rather than later as it's selling uber fast. Main image via Twitter: Topshop