Boojum launches special-edition Matt Damon tacos, available for one week only
How do you like them tacos?
As you’ll surely know by now, Hollywood A-lister Matt Damon has been residing in Dalkey for the last couple of months, his presence providing a welcome distraction for Irish people during the global pandemic.
Interest in Dalkey’s latest famous resident went up a notch with his first Irish radio interview on Spin 1038 this week and has now been cranked up again with the launch of a special taco in his honour from one of the most famous burrito restaurants around.
From Monday (18 May), a special edition Matt Damon taco will be available on Boojum’s contactless Click 'N Collect platform for one week only, with €1 from every order to be donated to Pieta House.
The dish is made up of seasoned beef, cheese and cholula sauce and Boojum didn’t just pluck the ingredients from anywhere, the taco is inspired by a 2016 Reddit AMA (Ask Me anything), where the Good Will Hunting star revealed what, for him, makes up a perfect taco.
“My ideal taco is actually the taco I'm not supposed to have, which is... the crunchy corn shell with the good meat, just ground beef in there,” Damon said.
“It's all about the layering. The meats gotta be hot, and the cheese goes on first so that it melts. And then you're gonna get in there with a little bit of tomato and lettuce but not too much ;cause it's not a salad, it's a taco, and then you're gonna throw some avocado on top and some sour cream and then a bunch of cholula... maybe squeeze some lime on top, and go to town."
Commenting on the launch of the tacos, David Maxwell, Boojum MD said: "When I heard Matt was stuck in Ireland during lockdown I thought he must be missing a few home comforts, so we did our research.
“I lived in Arizona for 11 years and know the exact taco he is talking about, so we recreated it for him. When I lived in the States people couldn’t have been nicer to me. Time to return that love and do something positive in what is a difficult time for everyone.
“Happy to say we will donate €1 from every Matt Damon Tacos order to Pieta House. He probably won’t see this, but sure it’s a delicious taco anyway for people to try.”