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16th December 2017
12:54pm GMT

The 'Unretouched' #MakeYourMark campaign is championing women of all sizes - and it's not editing any of their photos either.
The campaign not only promotes body positivity, but also inclusivity as it features women of colour, LGBT women, and women who may not fit the traditional, media-washed standards of what is 'beautiful.'
The campaign includes models Felicity Hayward, Netsai Tinaresse Dandajena, and Emily Bador.
It also features blogger Sam Rowswell and writer, Nylo.
Across the Missguided website are quotes from all of the women about body positivity, accepting yourself, and not letting other people's opinions affect you.
"We go through so much as a woman," reads one. "We are such amazing creatures."
"Female empowerment is the constant uplift and appreciation for all women," reads another.
The campaign also points out that "it's important to promote body confidence to make sure everyone is represented."
#MakeYourMark has, understandably, attracted a lot of attention online.
Many people have taken to Twitter and Instagram to praise Missguided for their inclusive campaign and to promote its message.
https://twitter.com/ourfazinali/status/941443234307256322
https://twitter.com/froplusfashion/status/941497495489863681
https://twitter.com/totallyfetch_sa/status/940971110602076160
https://twitter.com/roseshaw/status/940713333849763840
You can read more about the #MakeYourMark campaign here. Explore more on these topics:

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