Kendall Jenner finally addresses her role in the unmitigated disaster that was Fyre Festival
"Sometimes it's a risk..."
Ah, Fyre Festival.
The painful disaster of an event that was supposed to be the most exclusive festival in the entire world that never actually happened.
Because it was a scam.
Festival organiser Billy McFarland may have absolutely failed in providing thousands of people with the party he promised them, but he did succeed in giving audiences two documentaries that shocked just about everybody.
Or at least made them realise that they probably shouldn't believe everything they see on an influencer's Instagram page.
One of the more prominent influencers involved in Fyre was Kendall Jenner.
The model was (reportedly) paid $250,000 for a single post promoting the festival, alongside the likes of Hailey Baldwin and one of the Hadids who were probably given slightly less but still an obscene amount of money.
Following scenes that Fyre was a blatant shit show, Baldwin and Hadid offered some form of apology, either stating that they didn't know the event was being run by a fraudster or donating a bit of cash to charity.
Jenner, however, didn't say or do anything.
Rather, she stayed silent, in the blind hope that people would simply forget all about Fyre and the hundreds of people who inevitably bought tickets after seeing her post online.
They didn't though, and she was finally forced to address her involvement in the scam, unsurprisingly stating that she didn't do any research about the brand... because it was a new brand.
She told The New York Times:
"You get reached out to by people to, whether it be to promote or help or whatever, and you never know how these things are going to turn out, sometimes it’s a risk.
“I definitely do as much research as I can, but sometimes there isn’t much research you can do because it’s a starting brand and you kind of have to have faith in it and hope it will work out the way people say it will.”
And yeah, fair, that's totally plausible actually.
She's Kendall Jenner, she doesn't have the time to be Googling shit when she's being offered a quarter of a million dollars for an Instagram post.
At the end of the day, Fyre scammed everybody, influencers included... except they most likely still got paid.