How often are you buying coffee?

40% of people purchase coffee up to four times per week and 75% of people surveyed purchase a coffee out as opposed to making it themselves at home.  

Looking at the contrast between home-brewed coffee and coffee shop purchases, it was revealed that 48% of people prefer buying coffee over making coffee due to taste, with (29%) stating it was the primary reason they purchased at their local café or shop as opposed to making it at home.

15% of this group also claimed they didn’t have the proper products at home to make a delicious coffee.  

This suggests many consumers are seeking a premium coffee experience that they believe can only be achieved in a coffee shop. However, with the right tools and ingredients, like Alpro Barista Oat, you can easily craft a delicious cup of coffee at home, rivaling the quality of your favorite cafe.

Consumers cited a variety of reasons for their daily cup.

The top motivations for coffee consumption include enjoying personal time (69%), socialising with others (57%) and for work or networking (36%). This shows how coffee is not just a beverage; it’s a social sidekick, a productivity partner and a daily dose of pure joy for some!

Alpro's research also delved into coffee additions, finding that oat is the most popular plant-based drink among Irish coffee drinkers (13%). Alpro Barista Oat wants to help you create coffee shop quality coffees at home and not just save the treat for a trip to your local barista! Alpro Barista Oat is committed to helping coffee lovers enjoy their favorite beverage while making sustainable choices. Be your very own barista at home with Alpro Barista Oat’s rich, creamy texture and exceptional frothing capabilities. It is the perfect plant-based alternative for coffee shops and home baristas alike.

Lydia Cummins, Brand Manager, at Alpro commented: "If you are craving the perfect cafe quality coffee from the comfort of your own home? Alpro Barista Oat is here to help you recreate that cafe standard at home.

"Our creamy and versatile Alpro Barista Oat is designed to elevate your home brewing experience. With its neutral taste and frothing capabilities, Alpro Barista Oat makes it easy to create a barista-style cappuccino, latte or even flat white that will allow you to give your local barista a run for their money!"

I'll be practicing my coffee-making skills for the foreseeable future.

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