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Published 15:23 28 Jul 2017 BST
Updated 15:32 28 Jul 2017 BST
PETA says that these kinds of photos are perpetuating an industry of animal cruelty.
They could also be encouraging more and more people to become unintentionally involved with this problem.
According to the group:
"Baby tigers and other animals used at photo attractions are typically torn away from their distraught mothers when they're just days old and then subjected to extreme stress and physical abuse. Once they've grown larger and are too dangerous to handle, they end up being locked away in cages or heavily sedated."There are now less than 4,000 tigers left in the wild today. In the early 1900s, this number was close to 100,000. PETA's letter asks that Rad, *ahem* "help protect pussies by banning the most selfish selfie of all" - the tiger one. Instagram account 'tinderguyswithtigers' hosts many examples of this specific kind of picture... and there are a lot more than we expected.
PETA's letter ends by suggesting that the company "take the tiger stripes out of swipes" to help end animal cruelty. It's clear that this craze is certainly a lot more popular than we thought.

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