The one thing you need to watch today.
Anatomy of a Split Second is the title of a new campaign that has been launched in the last month by the Road Safety Authority.
The video aims to highlight the dangers of using mobile phones when driving, with research showing that texting while driving makes you up to 23 times more likely to crash.
The ad has already struck a chord with thousands of viewers nationwide since its release on TV, and if you haven’t seen it yet, take fifty seconds out of your day to watch the clip below.
It could save a life.
Video via YouTube/RSA Ireland
