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Published 16:39 15 Sept 2014 BST
Updated 22:51 15 Sept 2014 BST

I am so offended & disgusted that @UrbanOutfitters thought this sweatshirt was acceptable and actually a good idea pic.twitter.com/VLpvH1wscE
— haley kilar (@haykillller) September 15, 2014
Kent State were quick to respond to the offensive garment, stating: “This item is beyond poor taste and trivializes a loss of life that still hurts the Kent State community today.”
Urban Outfitters have since apologised for the sweatshirt: “It was never our intention to allude to the tragic events that took place at Kent State in 1970 and we are extremely saddened that this item was perceived as such… There is no blood on this shirt nor has this item been altered in any way. The red stains are discoloration from the original shade of the shirt and the holes are from natural wear and fray.”
Urban Outfitters sincerely apologizes for any offense our Vintage Kent State Sweatshirt may have caused. It (cont) http://t.co/o3oKyPJFu8
— Urban Outfitters (@UrbanOutfitters) September 15, 2014Explore more on these topics: