Dolce & Gabbana swapped models for drones on their runway 3 years ago

Dolce & Gabbana swapped models for drones on their runway

We're officially living in the future.

It looks like Dolce & Gabbana are cutting costs when it comes to their runway shows. Yes, the design house is sticking to a new budget and it doesn’t include paying for expensive models.

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OK, so maybe that wasn’t the motivation but, nonetheless, Dolce & Gabbana decided to forgo the models for the opening of this year’s showcase at Milan Fashion Week and sent drones down the runway instead.

Videos of the machines flying down the runway have appeared online and we were as shocked as the audience in the front row looked.

The drones opened the show by flying the labels latest collection of handbags down the runway but were nearly an hour late to start the show due to technical difficulties.

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Apparently, the audience was interfering with the WiFi connection in the space and D&G staff had trouble getting the drones to even work. An hour later, and after asking the audience to turn off their WiFi and hotspots, the show began.

So, while it might not have gone perfectly to plan, audience members left praising the exhibition.

However, many on social media didn't see it as a positive and shared their thoughts on Twitter, naturally.

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