Exclusive: We have the very first look at Primark's Limited Edition collection and it's SO good
Primark's Limited Edition range is coming soon.
Limited Edition will be available exclusively in select Primark stores from November 19 and the 30-piece edit is designed to elevate party season style to another level entirely.
We have the Irish exclusive - the very first look at the new range and as expected, it's seriously slick.
Think stylish but wearable pieces designed to stand the test of time, all of which would work perfectly in a capsule winter wardrobe - those faux leather joggers, swoon.
Other stand-out items include the floral two-piece, trench coat and satin trousers but to be fair, I'd quite happily wear everything from the collection.
Discussing the shoot that brings Limited Edition to life, Irish portrait photographer Rich Gilligan says:
"I was interested in bringing a sense of my own personal work to this project. My photographic background stems from quite a raw documentary angle so this was on my mind...I worked as a skateboard photographer for years so shooting in a cold, empty, industrial setting felt really natural for me and it fit perfectly with the collection".
Affordability is a mainstay of all Primark launches and Limited Edition is no different with prices ranging from €6 to €40.
You might not think of layering the sequinned blazer dress with a crop top but that's exactly how it's done here and it works so well.
Note too, the delicate pussy-bow blouse in a delicate chiffon fabric that's been teamed with loose-fitting trousers and shoe of the moment, the chunky trainer.
We also have to talk about that delicious floral print, red roses on organza, oh my - we are getting serious Simone Rocha vibes.
Embellished hairbands are going nowhere, a key accessory for this edit and you'll also want to take a moment for the gorgeous velvet pouches - the perfect bag to team with your Christmas party dress.
The edit is guaranteed to sell out in record time so mark the launch date in your diary now...