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22nd September 2016
11:04am BST
H&M has just revealed the first look at their upcoming KENZO x H&M campaign, which has been created by the iconic fashion and music image maker Jean-Paul Goude.
The campaign features globally celebrated personalities from fashion, music, arts and activism, with Chance The Rapper, rapper Suboi and fashion model Iman as the first campaign ambassadors revealing pieces from the KENZO x H&M collaboration.
Goude has used his signature hand-made cut-up style, slicing and reassembling the prints to express the exuberance and character of the collection.
The full KENZO x H&M campaign will debut on 17th October on hm.com, starring the complete campaign cast with Rosario Dawson, Chloë Sevigny, Ryuichi Sakamoto and Xiuhtezcatl Martinez.
They've released a behind the scenes look at the shoot for the new campaign:
