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09th Jan 2015

Iconic Musician Is Star Of Saint Laurent’s New Campaign

First Joan Didion, now Joni Mitchell.

Cathy Donohue

This week, novelist Joan Didion was announced as the new face of Céline and now Saint Laurent has revealed Joni Mitchell as the face of their new campaign.

80-year-old novelist Didion has become a social media sensation thanks to her new modelling role and this morning, the internet is ablaze with the news that Joni Mitchell has joined the Saint Laurent music project.

Joni was photographed by Hedi Slimane, creative director of Saint Laurent, at her home in Bel Air, California.

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Flowing maxi dresses and white crochet pieces emerged as frontrunners for spring summer trends this year and the boho vibe of this campaign is further proof that the ’70s vibe is huge for this season.

The news was revealed via Saint Laurent’s official Twitter account this morning and we’re very impressed with the fashion house’s choice of muse.