Irish designer Simone Rocha is to collaborate with American denim giant, J Brand.
Simone, daughter of style stalwart John Rocha, has carved out quite the name for herself in fashion circles.
Her collections have received rave reviews and it comes as no surprise that she has been snapped up to work with the popular label.
Everything is hush hush at the moment but rumour has it that the collection will be revealed to press in July and will be available to buy at the end of 2014.
The 27-year-old was crowned Emerging Designer at the British Fashion Awards in 2013.
Alexa Chnung wearing a Simone Rocha dress
Alexa Chung is known for her love of Simone Rocha designs while J Brand is a favourite of both Kate Middleton and model Suki Waterhouse, Bradley Cooper’s current squeeze.
Both Christopher Kane and Proenza Schouler have worked with J Brand in the past but it’s Rocha’s offering that really has us excited.
Known for her feminine styles and multilayered pieces, this capsule collection is set to make many a fashion headline.
