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28th Jan 2020

Missguided’s new camo range very much does what it says on the tin

Jade Hayden

We see what you did there, yeah.

Oftentimes, finding a new and innovative way to promote your product is difficult.

Everything has been done to death, done again, and then entirely driven into the ground by brands desperate to sell things in ways that other brands aren’t selling things.

Across the globe, marketing teams are collapsing with the pressure of finding something (anything!) to make them stand out from the crowd, often relapsing to going rogue on Twitter in the hope of RTs or simply paying a substantial amount of cash for ad space.

Thankfully, Missguided have done neither of those things (or at least in the past few weeks they haven’t), and instead are letting their products speak for themselves. Literally.

Khaki Camo Trousers

After all, what better way to advertise their latest line of camouflage than making sure it does actually camouflage?

Great.

According to Missguided, their new camo range is “so good you can’t even see it.”

Grey Camo Jacket

What you can see, however, is the abundance of tweets that the brand has inspired over the past few days regarding their camo range – and the fact that nobody can see them.

You love to see it.

Or, you don’t, whichever.

Grey Camo Trousers

Missguided’s camo range starts at just €15.99.

And yes, you can actually see the products on site too. Don’t worry.

Topics:

missguided