So, this is why ASOS pieces are called after certain people

Ever wonder why ASOS clothes have certain names?

Yep, we did too. From Sophie to Olivia, and even Stephanie, everything is given a name - and honestly, we just thought it was completely random until now. But, it's turns out that there's a pretty sweet reason behind the names and we're all here for them. It started on Twitter when one woman made the admission that the clothes are made after people in the company who put in so many years of service.

So apparently on ASOS, if an item of clothing has someone’s name at the start of it, it means that person has been at the company for a certain amount of years so they are rewarded with having something named after them, who knew??‍♀️

— lucy (@lucy_gedney) April 16, 2018

That was then confirmed by an employee (who unfortunately, still doesn't have her name added to any items of clothing yet).

Ten years!! Haven’t named mine yet but you can pick anything and any name ?

— Chloé O'Keefe (@ASOS_Chloe) April 16, 2018

How cool is that though? ASOS really seem to be upping its game recently. The online retail giant dropped a new underwear range last week that comes in a wide variety of “nude” shades to suit different skin tones. The range is already receiving huge praise from customers around the world, especially those who’ve struggled to find a “nude” shade of underwear that suits their skin tone. We think ASOS deserve a round of applause.