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12th Dec 2015

This Could Be The Answer To The World’s Most Annoying Bra Problem

FINALLY.

Cathy Donohue

Strapless bras are essential for some outfits, but they’re more than a little uncomfortable to wear.

You’re likely to spend half the night dragging it up or twisting it around and it really isn’t the best look.

There might be a solution though thanks to a Kickstarter campaign started by Kellie K Apparel.

The bra designed by the company introduces a type of fabric technology that clings to your skin.

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The best bit is although it ‘clings’ to the skin, it doesn’t stick and can be removed easily.

You have two options, one with wire and one without and each bra has a ruched center so your boobs are separated comfortably.

The cups are also lined for extra shaping and support. All of this is great but there is a drawback and that’s the price.

All of this is great but there is a drawback and that’s the price.

Each bra costs €85 and the design is available in cup sizes B-F but given that we won’t have to tug up our dresses all night.

https://vimeo.com/144556358

There’s been a huge interest in the idea with the Kickstarter campaign raising  ¢27,000.

Kellie K Apparel says the first designs will be released in April 2016 and we might have to think about investing.