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Beauty

27th Sep 2019

Benefit Cosmetics just launched a whopper new eyebrow product, and WOWZA

Rebecca O'Keeffe

benefit cosmetics

Amazing.

Benefit Cosmetics have solidified themselves in the market as leaders when it comes to eyebrows.

And just this week, the brand has launched an incredible new product that will change the brow game.

Honestly, it’s good stuff.

The brand announced the launch on Instagram, writing:

“This is the moment you’ve been waiting for… Introducing our NEW Brow Styler! Leave a ? if you CAN’T WAIT to try!”

“Available in-store & online – €36 – available in 8 shades! ✨This 2-in-1 wax pencil & powder is all you need to get 3 brow styles in minutes: ? powder = soft & full brow style.”

This dual ended brow powder is all you need to get 3 brow looks in minutes! The waterproof, 18-hour wear wax pencil sculpts and shapes brows for a clean and shaped look while the loose filling powder builds easily for soft & full brows.

You can wear them together for bold and defined brows!

And lads, the stats are hard to argue with!

Benefit Cosmetics conducted a trial of the new brow product, and 100 percent of the women said pencil created a sculpted look.

A whopper 98 percent said that the powder made their brows look fuller.

Oh, and 99 percent said that the Brow Styler is versatile enough to create different brow looks.

You can get your hands on the Brow Styler here for a deadly €36.