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Beauty

19th May 2019

The €13 mascara that Kim Kardashian and her MUA Mario swear by

Orlaith Condon

Love her or loathe her, that girl knows her makeup.

Kim Kardashian knows a thing or two about good makeup, from perfecting her own look over the years to developing a makeup range that people are LOVING, the star’s opinions on products carry some weight.

Well, we’re heading straight to the shops to pick up this budget mascara after the star said that it’s one of her favourites.


Talking about her go-to beauty products on her website last year, Kim revealed that her favourite mascara is from one of our favourite affordable brands, L’Oreal Paris.

Yep, talking about the L’Oreal Paris Voluminous Mascara, Kim said:

“The colour is the perfect shade of black, and it really lifts and separates each lash.

“It’s perfect for an everyday look, or you can layer on multiple coats for a more dramatic eye.”


And it’s not just Kim who’s obsessed with the budget beauty buy, her makeup artist Mario Dedivanovic is a huge fan too.

Kim’s fave mascara is currently on sale in Sam McCauley’s for €12.99 and we’re legging it there to pick some up ASAP.