Everyone’s saying these Penneys scents smell just like Jo Malone

We feel a stampede coming on...

We're huge Jo Malone fans here at Her - is there anything more luxurious than a spritz of Pomegranate Noir? Sadly, the brand doesn't come cheap but if you're looking for a high street dupe, look no further than Penneys. The Irish retailer has come to our rescue with a new range of fragrances that are blowing up on social media. The Private Collection features beauty and home products that are dead ringers for Jo Malone items, according to fragrance fans online. https://twitter.com/Fashionicide/status/900256277091274752 https://twitter.com/Sanoobar/status/900347757294006272 https://twitter.com/lisa_robo/status/901559676252434438 https://twitter.com/AshbyprojectJo/status/899542053708849152 https://twitter.com/thekarleighshow/status/901515554313383936 The collection has three ranges - Mandarin and Basil, Pomegranate and Black Tea and Amber Noir - and the packaging alone looks stunning. We don't yet have prices for the all of the items, but we know that the room sprays will retail for €6 each so the rest of the collection is likely to be pretty purse-friendly. It appears to have landed in UK Primark stores already, going by all of the social media buzz, but we don't know if it's in Irish stores yet as Penneys has simply named September as the release month. Have you seen any of these bits in Ireland? Get in touch and let us know! We'll be first in the queue to grab them.