'My heart was in the right place' Irish blogger apologises for rigging two competitions
She's one of the country's most popular bloggers - with 116K followers on Instagram alone.
However, Terrie McEvoy has been forced to admit that she rigged a competition back in 2015 in order to give the prizes to two close friends.
The competition was unearthed by the now-deleted Instagram account @bullshitcallerouter, which has gained traction recently for shining a light on some of the more negative aspects surrounding Ireland's influencers.
It was reported that the Instagram page called out two competitions, which McEvoy ran back in 2015 on behalf of family business, Tower Jewellers. They went on state that the winners of these competitions were, in fact, McEvoy's best friend and her brother's partner.
This prompted McEvoy to issue two apologies via Instagram and Snapchat, while her Facebook page appears to have been deleted.
Writing on Instagram, next to a photo of her stroking a baby kangaroo, McEvoy said:
"Sometimes you just need to take a little step back from the madness,... cuddle a kangaroo and then move forward."
She then clarified:
"I picked my brothers girlfriend and a close friend at the time to win a competition for a bracelet in 2015. Approx 100 people entered each one... I think I knew about 30 of the people that entered at the time... I had a small following BUT, I know that's not an excuse.
"I 100% should have picked somebody I didn't know and I appreciate why people were so angry, I TOTALLY understand...... But I just want people to know that at the time I had my reasons to pick these two particular girls and my heart was in the right place..... I think I've learned over the last few years, that sometimes you can't always listen to your heart you have to let your brain do the work... but you know what? I wish I could, but I just can't change the past ..it was almost 3 years ago...
"I'm taking a little break from everything, especially Snapchat to keep focusing on me."
When contacted by our brother site, JOE, a spokesperson for Tower Jewellers declined to comment on the story.