You don’t build a tanning empire and expand even further from there without having the very best team by your side.
There’s no better example of this than Marissa Carter and her right-hand woman Claudia. Ladies, if you want to get shit done, you don’t need to be a genius — just make sure you surround yourself with positive, pleasant, determined and hard-working people.
Carter Beauty Cosmetics launched in August and ever since, makeup fanatics have been raving about the colours, the textures, the ease of application and yes – that vibrant Word of Mouth Lipstick (€6.95) available in 20 shades we adore! The 103-product range is a Peta-approved member of Beauty Without Bunnies too. (Hurrah!)
With Marissa continuing to impress us with her every move, we followed her as part of our all-new six-part docu-series. This week we have episode two — Expansion: Beyond the Tanning World — and you can watch it on our Her Facebook, IGTV and YouTube platforms.
It’s pretty extraordinary to see a business flourish and so we want to know what makes an idea turn into a mega business. Marissa says;
"I always thought that eventually I would be doing makeup.
"I knew that Carter Beauty was not going to go into Brown Thomas because that’s not where I see my customers buying their makeup.
"I can’t tell you the other brands that my manufacturer makes for, but I can tell you that the manufacturer we have for carter beauty is making makeup for many, many, MANY international makeup brands that are priced way... I mean, WAY higher.
Although the team behind Carter Beauty Cosmetics is small right now, it goes to show how a little, organised and willing team is all it takes. Speaking about Claudia, Marissa says;
"She said ‘Look, I don’t have any of the experience you’re looking for,’ but I knew that as a right-hand woman she wouldn’t necessarily need that experience, I would be able to provide all of the answers that she needed but I just needed somebody who had a really good eye, was creative and was just really, really, like determined to get shit done."
Watch Expansion: Beyond the Tanning World here:
The beauty deals that you can’t miss in the Amazon Spring Sale We’ve gathered up our best beauty buys from the Amazon Spring Sale so you don’t have to waste time scrolling through pages of offers. COLOR WOW Dream Cocktail Kale-Infused – Leave-In Treatment, €21.46 A potent hair repair treatment clinically-proven to instantly strengthen strands […]
This hair loss serum is helping people with thinning hair and hair loss 2026 is the year we take haircare seriously, and one thing we’ve been on the lookout for is a serum that will help us tackle thinning hair. As we get older, our hair changes, whether that’s the appearance of a couple more […]
Mother’s Day is just around the corner – have you purchased a gift yet? If you’ve not yet found a gift for Mother’s Day, then here are some pretty wonderful beauty options that your mam or mother figure will undoubtedly adore. Sculpted by Aimee, The Complexion Edit, €57.80 Everything you need for an easy, everyday […]
