So THIS Is The Best Way To Apply Eyebrow Gel

Beauty buffs will know that brows are key and we're obsessed with tips and tricks for keeping them groomed. The latest one we've come across is very interesting and it's dawned on us that we might need to rethink our brow routine. Instead of starting at the beginning of your brows, Maybelline global brow expert Maribeth Madron, says that applying product from the tail of your brow is the way forward. Speaking to Pop Sugar, Maribeth said you should start from the tail and brush your eyebrow hair inward. This ensures that every hair follicle is coated in product, which lends to more volume and definition. You finish by brushing your brows through from the "inner corner to the tip". Seeing as this advice comes from a world renowned global expert, we're definitely giving this a go!