Gemma Collins is convinced she inspired this Gucci dress and we think she's right 3 years ago

Gemma Collins is convinced she inspired this Gucci dress and we think she's right

The dress that launched a thousand memes.

Essex legend, reality star and fashion icon Gemma Collins says she’s convinced that the designer label Gucci has taken inspiration from her for their latest design.

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Sharing a side-by-side image of a new Gucci number and one of her most classic looks, Gemma said:

“When Gucci used this look for inspiration.”

A post shared by Gemma Collins (@gemmacollins1) on


Yes, the reality star’s famous orange dress looks very similar to the Gucci piece indeed, and we see a meme revival happening already.

“The dress that made me a meme queen,” Gemma said, and she’s not lying.

The TOWIE star wore the orange dress to ITV’s summer party back in 2017 and it quickly went viral on Twitter.

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However, the jokes online didn’t get to the GC as she said:

“If I wake up and I’m feeling a certain look, I’m going to rock that look.

“I personally was a big fan of Dynasty back in the day and when I got shown this dress I just loved it.”

And that interview also led to another legendary GC meme after she pronounced memes “meh-mays”.

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Gemma girl – never change.