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Published 12:53 5 May 2013 BST
Updated 08:13 18 Dec 2014 GMT
Advertising, you’re doing it right! Check out this amazing new ad from Robinsons. We’ll admit that it tugged on our heartstrings majorly, but in a really, really good way.
Entitled ‘Pals’ the advert follows two young boys as they go about their day. It shows them playing, having a laugh and teasing each other about potential crushes. It’s all very nice but the kicker comes at the end.
Just watch it and you’ll see what we mean. It’s absolutely lovely and a refreshing change from all the other ads out there at the minute.
Can we get an ‘awwwww!’?
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