This 49 Second Domestic Violence Ad Is Going To Make You Stop and Think 4 years ago

This 49 Second Domestic Violence Ad Is Going To Make You Stop and Think

There’s a Super Bowl ad that’s got everyone talking – because some people can’t find the words to ask for help.

The ‘No More’ campaign wants people to be vigilant about the real dangers of domestic and sexual violence.

The ad, which shows a series of text messages between two female friends, finds one girl Jess stuck at home rather than attending a Super Bowl party.

While her friend tries to persuade Jess to come to the party, she gets a reply that her boyfriend Jake is in ‘one of his moods’.

When Jess’ friend asks if she is ok, the three dots appears - but no message ever comes through…

Video: NO MORE

This is the second year No More have made an impact with their Super Bowl ad. Last year’s ad, which saw a woman make a 911 call by pretending to order a pizza, showed the real effect of how some women can’t physically ask for the help they need.

Video: NO MORE

If you, or someone close to you, are affected by the issues in this story, you can find confidential information and support services online at Women’s Aid.

Alternatively, you can call Women's Aid on Freephone: 1800 341 900