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Published 14:16 16 Jul 2015 BST
Updated 14:57 25 Jan 2017 GMT

The latest move means users will be subject to a series of selected media partners and paid-for content without the option of switching back onto the main page of the stories they actually want to see.
Since the design has been introduced, Snapchat’s popularity has begun to plummet in Apple’s App Store, with more than 2,000 one-star reviews complaining about the latest advertising technique.
While we won’t be ceasing to snap just yet, we’ve already found our finger slipping onto the wrong story… and we’re NOT impressed.

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