You can blame it on romantic comedies, or even marathons of Say Yes To The Dress.
But we have all kind of been led to believe that the bridal boutique experience is the
only way to find your wedding dress - and that when you do, you'll have that "this is the one!" moment, which results in just about everyone in the vicinity crying.
However, if you can get past that idea (be strong), many high street retailers have some absolutely gorgeous options for brides-to-be - including Whistles, who have just released their latest bridal collection.
And if you're planning your big day, we've got some good news - not only is the collection gorgeous, it is actually pretty affordable, too.
Most of the pieces are priced between €650 and €780, with the most expensive of the gowns coming in at €899.

If you're looking for more wedding inspiration,
check out the glorious wedding dress trend we can't wait to see more of during 2020.
And
this is the gorgeous wedding dress trend that's guaranteed to prove popular with 2020 brides.