Fashion FYI: The Outnet Unveils Exclusive Collection From Jewellers Erickson Beamon

There are very few designers that can boast about dressing both the First Lady and Lady Gaga, but the imaginative and innovative jewellery maestros at Erickson Beamon is one such label.

Wowsers! Those are some impressive credentials.

The brand’s 15-piece capsule collection for the online retailer remains true to their signature style. The influence from the 1920s art deco period is clear in the covetable necklaces, rings and earrings.

We admit these beauts are on the saucy side so you might want to give Santa the heads up now!

 

Gold plated Swarovski crystal necklace, €234

 

Gold plated Swarovski crystal earrings, €132

We catch up with Vicki Beamon, one third of the label’s design team, for an exclusive chat.

What inspired the Erickson Beamon for The Outnet collection? Our collection for The Outnet was spurred by the concept of offering Erickson Beamon at more affordable prices, but keeping the essence of our signature designs.

How did you go about creating the collection? We were inspired by our best-selling collections over the last few seasons. We then reviewed these designs and worked on creating simpler, more price-accessible pieces.

What are your favorite pieces from the collection and why? I am really pleased with each and every piece. I think they are all fun and wearable designs, which would add color and luxury to any wardrobe.

What makes Erickson Beamon jewellery the perfect gift for a fashionista? This is really a unique offer – being able to purchase a signature Erickson Beamon look at an affordable price.

How would you style the pieces for day and night? These pieces make it easy to dress up your outfit when leaving work and perhaps going to dinner. However, I love wearing our jewellery with casual daywear too. A statement necklace looks fantastic with a simple T-shirt and jeans.

Sum up the Erickson Beamon signature look in three words? Make a statement.

Who is the Erickson Beamon girl? I believe our ‘girl’ is ageless. This is shown through the diversity of celebrities who wear and love our jewellery. We dress Samantha Cameron and Michele Obama but also Beyoncé and Lady Gaga. I believe it is more about the essence of the person rather than their age. Confidence in their style is important.

What are your top accessory rules? Mix and match to your heart’s delight. There are no rules – anything goes! Erickson Beamon is approaching its 30th anniversary.

Can you tell us some of your favorite fashion moments in the label’s history? I love that it is an Erickson Beamon necklace that features on the cover of Madonna’s ’80s album Like a Prayer. Now, nearly 30 years on, we are still being commissioned by Madonna for new pieces – our designs recently featured in her Superbowl show. The longevity of our design integrity is what really makes me proud.

You’ve collaborated with some amazing fashion houses in the past – which has been your favorite to work with and why? We have worked with so many amazing designers and stylists that it would be unfair to choose a favourite. I’m always looking forward to what is ahead and proud of everything we’ve achieved so far.