Brought to you by Carter Beauty Cosmetics.
Makeup fanatics – today is your lucky day.
It’s Black Friday after all and our favourite beauty brand is joining in on all the discount mayhem.
The 103-product-range Carter Beauty Cosmetics hit shelves last August and just about everyone was in total awe of it’s high quality standard — not to mention the incredible value.
Between the sultry Warm Velvet Eye Shadow Palette (€14.95), the beautifully sleek Supreme Gel Liner (€4.95) and that glowing Get Lit Liquid Illuminator (€4.95) — it had us.
So, if you’re wondering how the beauty guru Marissa Carter came this far and managed to build a HUGE brand with a super impressive cult following, watch our first episode of Carter Beauty: Behind The Brand below.
It’s our six-part docu-series that you can watch on our Her Facebook, IGTV and YouTube platform. The series followed Marissa as she was preparing to launch her most ambitious project ever — Carter Beauty Cosmetics. (And FYI, the brand is a Peta-approved member of Beauty Without Bunnies. Hurrah!)
Speaking during episode one, the 35-year-old entrepreneur says;
“I made such a big mistake four years ago when I launched Cocoa Brown Lovely Legs.
“It was a make-up for the legs and I launched it when I was not 100 percent happy with it.
“We had ordered 100,000 bottles to start. And everyone was putting me under so much pressure to just get the product out and not to wait any longer.
“So I pushed the button on production, I said ‘OK let’s go, we’ll go ahead’ and I wasn’t happy with the quality of the product.
“And it came out… and it bombed. And I really, really worried that that one really bad mistake would tarnish my reputation.”
Six years after Cocoa Brown One Hour Tan rocked the beauty market, Marissa has gained an immense amount of business acumen, becoming one hell of a savvy business woman. Best of all — she’s willing to share her incredible story with all of our readers, so stay tuned for more.
Carter Beauty Behind The Brand follows Marissa as she prepared to launch her most ambitious project ever: Carter Beauty Cosmetics. Watch the first episode – The Beginning Of An Empire – of Carter Beauty Behind The Brand here:
Brought to you by Carter Beauty Cosmetics.
