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14th April 2015
08:53pm BST

According to The New York Times, the morale boosting motivation came to Dan after he read a study that claims extra money makes a big difference to people’s happiness when they earn less than $70,000 a year.
So where will the extra cash flow from exactly?
Price plans to cut his own salary from $1 million to $70,000 to help fund the initiative, while using between 75-80 per cent of the company’s projected $2.2 million profit this year.
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