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4th January 2016
09:43am GMT

While it might sound like betting against yourself, couples who find their happy ending don’t have to pay back a cent of their gift… which might be some added motivation to work on those Newlywed arguments after the honeymoon period wears off.
Swanluv refuse to believe that they’re benefitting from other people’s misery though – claiming the repaid loans will go towards paying for another perspective couple’s wedding, with co-founder Avy explaining:
“Swans, they mate for life. That’s what we’re trying to get behind, everlasting marriage.”
The company instead plan to make their fortunes by selling ad revenue.Explore more on these topics: