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Celebrity

26th Aug 2022

Indiyah Polack set to “out earn” other islanders with international brand deals

Ellen Fitzpatrick

As she deserves.

Love Island star Indiyah Polack is set to out earn her fellow islanders as she is expected to go global with her career.

After coming in third place on the ITV dating series with Ireland’s own Dami Hope, islanders have been getting countless brand deals but it seems Indiyah might just out to them.

The 23 year old has reportedly been flooded with offers from huge international brands and has gotten the attention of some American stars.

She is the only finalist not to announce a brand deal out of all the girls. Tasha has become the first pre-loved ambassador for Ebay, Gemma is an ambassador for PrettyLittleThing while winner Ekin-Su is signing with OhPolly.

When it comes to Indiyah, she has been publicly approached by Gym Shark and Boots to work with them.

Not only this, Rihanna’s makeup brand Fenty Beauty has also posted a meme of her on their Instagram while Lizzo has made it known she is a huge fan, saying: “Indiyah the baddest in the villa no kizzy.”

A source told The Sun: “Indiyah really has the world at her fingertips right now. She didn’t put a step wrong in the villa so it’s no surprise people are rushing to work with her.”

“She could easily make it big in America – there’s a lot of buzz around her at the moment.”

Commenting on her future, Andy Barr, influencer specialist and CEO at www.10Yetis.co.uk, Digital PR & Social Media company, added: “Indiyah has already established a global appeal, specifically across the US, which in turn makes her a prime target for larger international brands outside of the expected UK fast-fashion stores that are usually queuing up to sign reality show stars.”

“She and her team are also showing their commercial acumen by not instantly pouncing on the first deal slid across the negotiation table and instead are biding their time, anticipating a more ‘on-brand’ offer that can help turn what could be a flash-in-the-pan moment in the limelight into a personal brand with true longevity.”