There’s always been a latte to like about him.
But Ryan Gosling has managed to out-do himself with his latest sweet gesture for a Canadian coffee shop.
Grinder Coffee, an independent coffee shop in Toronto, had been trying to catch the Canadian actor’s attention while he was in town for the premiere of his new film, The First Man.
Their 10 day social media campaign officially kicked off on September 3 – and it was all very eventful.
It all started with a cardboard cutout and a very relatable dream.
Good news we are back on twitter cause Monday begins our #ryanneedsgrinder. Come have coffee with us @RyanGosling while you are in town for #TIFF2018 pic.twitter.com/M9ObVsbdhb
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 1, 2018
Today begins our 10 day campaign to get @RyanGosling to come have coffee with us during #tiff. Be prepared for the onslaught of love coming your way. Tag yourself with Grinder Ryan with #ryanneedsgrinder for a chance to win. #leslieville #community #neighborhoodlove
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 3, 2018
There were signs.
See @RyanGosling we are very dedicated to our campaign. 10 days of posting of why you should have coffee with us. #ryanneedsgrinder #toronto #TIFF2018 @blogTO #coffeetime ##coffeeto pic.twitter.com/iOwnZHfnnQ
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 4, 2018
Ha. What about very very nicely asking celebrities to have a coffee date ? That's you @RyanGosling .#Toronto #coffeedate #TIFF18 #leslieville #coffeehouse #cafeyyz https://t.co/HiyzWRZPly
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 5, 2018
And there were selfies. SO many selfies.
Day 4 of #ryanneedsgrinder .Real @RyanGosling meet Grinder Ryan. Think of the fun you could have taking selfies with a selfie. If you do you get to be entered into our contest. @idriselba didn't get that treatment #YYZ #TIFF #welovethis pic.twitter.com/8tvUK1c0yq
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 6, 2018
Local media began to pick up on the campaign.
Hey girl, are you coming to this Leslieville cafe? @GrinderCoffeeTO wants @RyanGosling to stop by for a cup of joe during #TIFF18. pic.twitter.com/e8MUQnfBzf
— CBC Toronto (@CBCToronto) September 6, 2018
Eventually, faux-Ryan even got taken out for drinks…although, let’s face it, that wouldn’t be quite the same.
And the mall, just in case he needed bits for his premiere.
Day 5 of our #ryanneedsgrinder campaign. @RyanGosling we just wanted you to know where we located in the city, next to #gerrardsquare. We figured you may need to pop over to the mall for a few bits and bobs before the big #firstman #tiff premiere. pic.twitter.com/w5gXS1TfCh
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 7, 2018
Day 8 of our #ryanneedsgrinder campaign. We took Grinder Ryan out for drinks to celebrate #TIFF2018 . Listen #ryangosling this is getting weird. We need the Real Ryan to show up so we can show him our Grinder hospitality. #TIFF #leslieville #coffeehouse #cafeyyz pic.twitter.com/r7igABrQgc
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 10, 2018
He even made it to the spa – because, we totally agree, everyone needs a ‘me day’ once in awhile.
Day 6 of the #ryanneedsgrinder campaign. Tomorrow is the big #firstman #tiff premiere. We think @RyanGosling you need a Me day to prepare. May we suggest a #matchalatte @GrinderCoffeeTO with a fresh new do @LittleLondonBBR and a massage @pursuit. #beyourbestself #leslieville pic.twitter.com/geYYgogjQE
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 8, 2018
They even offered to pay for his Uber – you know, just to make sure he didn’t get lost en route.
Day 9 of our #ryanneedsgrinder campaign. Perhaps you are lost? Do you need us to call you an #Uber ? You can pay us back when you get here. It only takes 18min to get here so no excuses now. #ryangosling #Toronto #tiff #coffee #gerrardstreeteast #tdot pic.twitter.com/hysK2ZrbF1
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 11, 2018
On the tenth and final day of the campaign, Grinder Coffee’s dreams came true: Ryan Gosling himself actually popped in.
And this happened… #ryanneedsgrinder worked. The man himself showed up. What a good sport, a well brought up Canadian boy. We truly appreciate Ryan taking the time the time to visit us during #tiff. Take that @idriselba your loss. pic.twitter.com/8rMMWOs32J
— GrinderCoffeeGerrard (@GrinderCoffeeTO) September 11, 2018
After the La La Land actor’s visit, the nephew of the coffee shop’s owner, Joelle, posted a sweet thread about her.
He began by explaining how he was “very proud” of her, before eventually revealing Ryan’s reaction to the whole campaign.
So sure enough, Ryan Gosling actually ends up visiting her shop today. In her words, “he just showed up and told me he saw the whole campaign, I told him next time he comes for dinner and a playdate.”
Oh, and I also asked her how he smelled, and she said, “really good!”
7/9 pic.twitter.com/GLku8GcrxS
— etienne (@etiiiennne) September 11, 2018
He wrote:
“So sure enough, Ryan Gosling actually ends up visiting her shop today. In her words, ‘he just showed up and told me he saw the whole campaign, I told him next time he comes for dinner and a playdate.’
“Oh, and I also asked her how he smelled, and she said, ‘really good!'”
