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2nd December 2020
10:08am GMT
Barry & Fitzwilliam will be launching Graham Norton’s Own Sparkling Frizzante Rosé wine from Italy to the Irish market.
Norton officially formulated his new fizz with Invivo & Co earlier this year to meet the demand of Irish consumers who want lighter wines.
Retail News reports Invivo & Co Cofounder Tim Lightbourne said: “Over the past two years we have seen phenomenal growth of Graham Norton’s Own Frizzante and think that the upwards trend will continue as the Irish discover light and dry styles of sparkling wine that are affordable.
"At Invivo we are always seeking to innovate and drive future trends so we’re very excited to bring one of the very first sparkling rosé wines from Italy to Ireland, made in partnership with Graham Norton. Our new wine taps into the growing popularity of Frizzante and also the emerging trend of consumers looking for pink drinks and dry styles of rosé wine.
"We’re excited to see people in Ireland enjoying it over the Christmas season and are delighted that Graham Norton’s Own wine and spirits range is continuing to grow in popularity in Graham’s home country.”
Graham Norton’s Own Italian Sparkling Rosé Frizzante will be available in Tesco and independent off licenses nationwide this December, priced at €12.Explore more on these topics:
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