Dairy Milk Wins The Chocolate World Cup

The results might have been different if the Taz bar was still around. The humble Dairy Milk has been crowned the winner of the World Cup of Chocolate 2016. The unique competition, created by TV personality Richard Osman, was held on Twitter and saw 32 chocolates battling it out. There were all sorts of chocolate thrown into the mix. The 32 were Mars, Kinder Bueno, Snickers, Dairy Milk, Twix, Malteasers, Galaxy, Flake, Topic, Picnic, Boost, Chocolate Orange Bar, Rolo, Kit Kat, Kit Kat Chunky, Toffee Crisp, Wispa, Toblerone, Crunchie, Creme Egg, Minstrels, Caramel, Twirl, Yorkie, Milky Way, Star Bar, Aero, Dime, Freddo, Malteasers Bar, Bounty and Marvelous Creations. He started with 8 groups of 4, from which 2 qualifiers were picked to proceed to the quarter-finals. Then they began the knockout stages with four chocolates making it into the semi-finals. The 4 chocolates in the semi-final were Dairy Milk, Galaxy, Malteasers and Twirl.

WORLD CUP OF CHOCOLATE 2016 SEMI FINAL 1 Voting starts now, and ends at 8pm #wcoc2016

— Richard Osman (@richardosman) January 2, 2016

WORLD CUP OF CHOCOLATE 2016 SEMI FINAL 2 Voting starts now, and ends at 8pm #wcoc2016 — Richard Osman (@richardosman) January 2, 2016

Finally, it was down to Malteasers vs Dairy Milk with over 70,000 casting their votes to crown the champion.

WORLD CUP OF CHOCOLATE 2016 THE FINAL! Voting begins now and ends at 10.30pm #wcoc2016 — Richard Osman (@richardosman) January 2, 2016

But in the end, there could only be one winner and the Dairy Milk came up trumps, receiving more votes than Malteasers.

Ok, voting is over, and we have a brand champion in the World Cup Of Chocolate! The champion of #wcoc2016 is... DAIRY MILK!

— Richard Osman (@richardosman) January 2, 2016

Over the course of the competition, they received over one million votes. Some betting sites even got in on the action.

We've priced up @richardosman's World Cup of Chocolate. Flake is proving popular! #wcoc2016https://t.co/YaQxlrtJdLpic.twitter.com/q0g080X6sj — Betfair (@Betfair) January 1, 2016

Richard says he'll be back at Easter to hold the World Cup Of Crisps. Tayto will definitely be getting our vote then.