We have seen some genius advertising posters in our time, but these next series of images from the folks at Science World, just might be the most clever yet.
Last year the group teamed up with Rethink communications in Canada to produce a number of advertisements for their "We Can Explain" and "Now you Know" campaigns.
The over all goal was to increase awareness of the organisation through each of the campaigns.
The group set about introducing "personality" to the community, and were fairly successful at that.
Here are 26 posters that promise to engage the public with science, all of which are thought-provoking and fairly witty.
Images via Imgur 
