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27th Jan 2016

Tesco Forced To Remove “Sexist” Birthday Card Following Angry Customer’s Tweet

Tesco has confirmed they will "phase" the offending design out of their card range.

Megan Cassidy

Tesco has revealed that they will remove a birthday card design from shelves after it was deemed sexist by an angry customer.

The card, which reads “To a fab sister, Remember… inner beauty… won’t get you free drinks” will be “phased out” of the card range after the shopper took to Twitter to accuse the supermarket of “living in the dark ages”.

A Tesco birthday card which one customer said was 'in the dark ages'

She tweeted the store on Monday, writing: “Found this on a shelf in your store…nice to see how you view women!!!

“Remember, inner beauty… won’t get you free drinks! Nice to see Tesco are still living in the dark ages!!”

 

A shopper has accused Tesco of living in the dark ages for selling this birthday card

 

Branding the supermarket chain “morons” she noted that although some might think she’s making a mountain out of a molehill, she doesn’t feel the card contains the “right message”.

According to The Metro, a Tesco spokesman confirmed: “We’ve listened to customer feedback and will be phasing this design out of our card range.”