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13th April 2015
06:30pm BST

What is your typical working day?
My days, thankfully, are never the same. Depending on bookings, I may have a job on location at
9am and the last job that same day at 8pm. At the beginning of the week, I pencil in the times I have between bookings and post-production for administrative work and other ‘in house’ jobs that need to be covered every week.
I am fortunate that I can be flexible with my life and no one day is ever the same – days off are varied every week and my schedule is my own to work with.
Why did you choose your current career?
I love the idea that I can capture people, places and moments that are forever a part of life. My photography has indulged my own creative side and opened up so many opportunities in my world.
What are the biggest challenges you face in your career?
Doing the books!
What are the most rewarding aspects?
When the books get done! But more importantly, being self employed makes me responsible entirely to myself for my own success.
Could you ever see your work taking you away from Ireland?
Absolutely, but not permanently. I have had shoots in the US and Europe. Ultimately my goal is to take the equine photography to the US and the Middle East.
What is the best piece of advice that you’ve been given?
My dad’s favourite saying, which has always stuck with me is, “It’s nice to be important, but it’s important to be nice.” So, essentially treating everybody equally, as I would like to be treated.
What has been the one ‘pinch me’ moment of your career so far?
A presentation of one of my equine portraits to President Barack Obama on St Patricks Day 2015 in the White House. I’m still pinching myself.
What do you think is the biggest misconception about what you do?
I think sometimes, because photography is so widely available now with phones and apps like Instagram, where filters are the norm, people feel that you can just take a photo and that’s all folks!
It’s not that simple in the professional world. After a commission, photos are downloaded, named, corrected, titled, uploaded and shared.
As photographers, we understand composition, lighting and very importantly, posing. All of these are essential and cohesive in making an excellent photograph, rather than a ‘good’ photo.
What is the biggest mistake that you think people in your chosen sector make?
I can’t talk to what mistakes other people have made in photography – everybody’s business is different. But for myself, the mistake I made was not making myself understand the accountancy side of the business from an earlier point in my career.
However, I have learned well from that.
Describe what you want to achieve in your career with one sentence.
World peace… just joking! Bring TheEquinePhotographer.ie to the Middle East… and world peace:)
To find out more about Martina's work, see www.theequinephotographer.ie or find @MartinaRPhotos on Twitter.Explore more on these topics: