2015 has been hailed as the year of the Rich Girl Hair.
And while we HATE the name (vom), we actually love the look, and how easy it is to achieve.
Cara Delevingne is a big fan of the look.
The term was coined by the ever-trendy folk at NY Mag earlier this year, and since then, it’s been everywhere.
The look is similar to the beachy style, in that there is a centre parting and a soft wave – but where beachy hair is crunchy and textured, Rich Girl Hair is all about gloss and shine.
Speaking to the magazine, Guido Palau, Redken’s creative consultant, described the look as “very glamorous, but in a nonchalant way.”
The look was a favourite for Gucci this year.
Hair stylist Paul Hanlon, who created the look for Gucci during New York fashion week, called it “clean”.
Interestingly, to achieve the look, he had his models go to bed with slightly damp hair, so that when they awoke there would be slight imperfections.
He explained to Vogue: “At the end of the day it’s still Gucci, so it’s got to have a quality to it.
“I say grunge, but I don’t mean like they need a wash or have dirty hair—it’s clean—it’s just not so pumped and so lady with all the extensions.”
Our three-step guide to achieving the look:
- Wash your hair the night before and make sure to use an intensive treatment to soften and condition the hair.
- Dry your hair until it’s about eighty per cent dry, and sleep on a silk or satin pillowcase rather than a cotton one. (This is because cotton fabrics tend to hold on to and create static and frizz in the hair, whereas silk and satin allow the hair to move freely on the pillow.)
- When you wake up, split the hair into a centre parting and run some serum through the ends.
Done!
We love the fact that there is less blow-drying, more sleeping.
