When does ITV's Survival of the Fittest start? Who's taking part? 3 years ago

When does ITV's Survival of the Fittest start? Who's taking part?

Celebs Go Dating not doing it for you?

Fear not, there's another dating show coming to fill the Love Island-shaped hole in your life.

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Survival Of The Fittest is made by the same people as the Mallorca-based reality offering and kicks off from this weekend.

It will see 12 singletons (six girls and six lads, naturally) pitted against one another to determine which is the superior sex - potentially a tricky premise given the current push for gender equality but there you go.

Matters will be complicated by the fact that the guys and gals will be sent on dates with one another to try and test their loyalties to their teammates.

The winning team will pick up a cash prize of £40,000.

Among those taking part are Danny Dyer's daughter Dani Mas Dyer.

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Her dad overcame his reservations to get behind her, she said.

"When I first told him, like any dad, he had his protective hat on and said, 'Don’t do anything silly.' Now he is getting it and he said 'It feels real now and I’m so proud of you.'"

Also taking part is James Middleton, best known as an ex-boyfriend of current Queen of the Jungle Georgia Toffolo.

A post shared by James Middleton (@middletonjw) on

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He and Georgia split up not long before she entered the I'm A Celebrity camp and he says he's now keen to find love.

"I am open to love, definitely," he said.

"I don’t think any guy if they see a nice looking girl who they get on with and vice-versa is going to turn it down, despite the circumstances.

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"That said, they will be the enemy so I’ll have to tread carefully."

We have to admit, the whole thing sounds very like Love Island.

Our own Laura Whitmore is on hosting duties but, like on Love Island, there'll be a voiceover from a comedian too - Brennan Reece, who was voted Best Newcomer at the 2016 Edinburgh Comedy Awards.

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We'll also keep up with the contestants as they live in the Lodge, SOTF's version of the Villa.

The show will air each night on ITV2 so we'll never have long to wait when we're left on a cliffhanger.

It'll provide some Love Island-style escapism too as it's filmed on the sunny South African savanna.

"It is the perfect time of year for the show to be on because we are set under the South African sun in the savannah, so while it’s miserable weather in the UK, you can watch some lovely people in some glorious surroundings," said Laura Whitmore.

Survival Of The Fittest kicks off on Sunday 11 February at 9pm on ITV2.