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4th September 2014
10:30am BST

To mark the arrival of the re-mastered venue on the Dublin skyline, using the venue as a canvas, Three is hosting ‘3Arena Illuminated.’ Through animation and words projected high onto Dublin’s landmark 3Arena, this will be Ireland’s biggest-ever 3D projection-mapped project and will light up the city skyline like never before. For four days only, ‘3Arena Illuminated’ will gather music fans’ music memories on Three’s social media channels and share them with the world.
Mike Adamson, CEO of Live Nation Ireland and owners of 3Arena, said, “We are excited to embark on this new journey and welcome our new partner Three on board. Their ambition for the venue is incredibly exciting and music fans across Ireland will ultimately benefit. We always aim to bring the best entertainment experiences to our customers and 3Arena will continue to thrill music fans for years to come.”

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