Portland-based ice cream company Salt & Straw wants to draw attention to food waste.
The small batch chef-driven company is crafting a whole host of new flavours made exclusively from food that otherwise would have been thrown away.
Salt & Straw are known for their off-beat take on classic flavours; their chocolate ice cream is laced with marshmallow fluff, and their strawberry holds hints of honey balsamic vinegar and black pepper.
Just look.
A post shared by Salt & Straw Ice Cream (@saltandstraw) on
So, as you can see ( we're just cleaning up the drool) you can be sure their 'food waste' flavours will be up to scratch.
Second-Steeped Rum Spices and Apple Butter are the first in a series of new flavours.
Speaking to Fast Company, founder Kim Malek said,
“ We were really struck by the idea that we waste 40% of our food in the United States, and that children in our cities are going hungry ”.
Around a third of the food produced in the world is lost or wasted each year, this amounts to around 1.3 BILLION tons. A small ice cream shop probably won't make a massive dent in the grand scheme of things, but at least they're doing something.
We'l be thinking twice before throwing away over-ripe strawberries or brown bananas, they could become something extraordinary.
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