WATCH: Helen Mirren Has A Seriously Tough Love Message For Drunk Drivers
Drink driving is stupid, dangerous and kills Irish road users.
Now Dame Helen Mirren is fronting a new campaign ahead of this year’s Super Bowl, and she’s telling Americans not to be “pillocks” by getting behind the wheel after they’ve had a drink.
The actress is taking part in the Budweiser campaign by sitting in a restaurant being served a burger and a cold beer, before delivering her hard-hitting message.
Introducing herself as a "notoriously frank and uncensored British lady" – she doesn’t mince her words in delivering her very own Queen’s speech:
"If you drive drunk you, simply put, are a short-sighted, utterly useless, oxygen-wasting human form of pollution, a Darwin-Award deserving, selfish coward.
"If your brain was donated to science, science would return it."
The campaign will run during the Super Bowl Sunday game, where advertising companies frequently use celebrities for one-off campaigns on the night.
Each year drink driving incidents in the US spike during Super Bowl Sunday, where supporters watch the US National Football League (NFL) championships.